by Peter McCarroll | Mar 25, 2015 | Business, Marketing
The stats, for once, don’t lie… Digital marketing giant eMarketer estimates that social media platforms boast over 1.73 billion users worldwide. A number that’s expected to climb to 2.55 billion by the year 2017. What’s more, according to a recent Nielson study, 46%... 
by Peter McCarroll | Mar 9, 2015 | Marketing, Online Marketing
Last month I gave you an overview of how to create a successful Google AdWords campaign. This month I want to give you a masterclass on creating your Google AdWords ads. Over the years, I’ve spent hundreds of thousands of pounds and dollars on AdWords. Right now we... 
by Peter McCarroll | Mar 1, 2015 | Business, Marketing
February was the month of ‘LOVE’ so I thought I’d open this month’s issue by focusing on your customers, clients or patients. More importantly, why we need to make them feel ‘LOVED’! (it was timely while I was preparing!) On average, and for a variety of reasons, most... by Peter McCarroll | Feb 24, 2015 | Business, Marketing
Without question, Google AdWords is one of the best marketing tools to use for your business. Since it really is one of the strategies you should be using, I’ll use the time we have this month to give you a general overview of how to get results, and in a later... 
by Peter McCarroll | Sep 30, 2014 | Business, Marketing
We recently returned from a week’s holiday in Turkey. I love spending time away with the family—these days it’s the only real quality time we get together. Plus, it gives me time to catch up on reading. I often read what I consider to be ‘classics’ again and again....