by Fuel Accountants | Dec 3, 2015 | Marketing
If you want to improve, you have to measure your results to see what isn’t working and, more importantly, what is. The good thing is, if you have a Twitter account set up, you can view your analytics for FREE. ‘Why do I need to see my analytics?’ you might be... 
by Fuel Accountants | Apr 20, 2015 | Marketing
We are now well on our way through 2015 and already talking the end of the year. But setting goals is a positive step to changing your future. Everyone wants more Twitter followers. Some make the argument that numbers don’t mean anything, but each number is a person,... 
by Fuel Accountants | Apr 1, 2015 | Business, Marketing
I mentioned last month how important ad extensions are when using Google AdWords (in my opinion, Google AdWords should be compulsory for any company trying to advertise a presence online). Whilst ad extensions have been around for a number of months, it’s surprising... 
by Fuel Accountants | Mar 25, 2015 | Business, Marketing
The stats, for once, don’t lie… Digital marketing giant eMarketer estimates that social media platforms boast over 1.73 billion users worldwide. A number that’s expected to climb to 2.55 billion by the year 2017. What’s more, according to a recent... 
by Fuel Accountants | Mar 9, 2015 | Marketing, Online Marketing
Last month I gave you an overview of how to create a successful Google AdWords campaign. This month I want to give you a masterclass on creating your Google AdWords ads. Over the years, I’ve spent hundreds of thousands of pounds and dollars on AdWords. Right now we... 
by Fuel Accountants | Mar 1, 2015 | Business, Marketing
February was the month of ‘LOVE’ so I thought I’d open this month’s issue by focusing on your customers, clients or patients. More importantly, why we need to make them feel ‘LOVED’! (it was timely while I was preparing!) On average, and for a variety of reasons, most...